{"id":4333,"date":"2017-09-13T14:43:27","date_gmt":"2017-09-13T12:43:27","guid":{"rendered":"https:\/\/www.websupport.hu\/blog\/?p=4333"},"modified":"2025-03-11T21:01:46","modified_gmt":"2025-03-11T20:01:46","slug":"kedvenc-konyveink-az-adatrol","status":"publish","type":"post","link":"https:\/\/www.websupport.hu\/blog\/2017\/09\/kedvenc-konyveink-az-adatrol\/","title":{"rendered":"Kedvenc k\u00f6nyveink az adatr\u00f3l"},"content":{"rendered":"

A legnagyobb szolg\u00e1ltat\u00e1sok manaps\u00e1g mind az adatr\u00f3l, illetve az adat m\u00f6g\u00f6tt rejl\u0151 felhaszn\u00e1l\u00f3r\u00f3l sz\u00f3lnak. Az emberek m\u00e1r nem fizikai v\u00e1s\u00e1rl\u00f3k, akik bes\u00e9t\u00e1lnak egy boltba, hanem sz\u00e1mok halmaz\u00e1ra reduk\u00e1l\u00f3dtak, vagyis m\u00e9gpontosabban, online szok\u00e1sok halmaz\u00e1ra. Az adatelemz\u00e9s, a big data, \u00e9s az egy\u00e9b buzzwordok ennek a sz\u00e9p \u00faj vil\u00e1gnak a t\u00f6rt\u00e9net\u00e9t mes\u00e9lik \u2013 no meg az em\u00f6g\u00f6tt rejl\u0151 hatalmat!<\/span><\/p>\n

Big Data (Cukier \u2013 Mayer-Sch\u00f6nberger)<\/span><\/a><\/h3>\n

Mint minden \u00fattor\u0151 jelens\u00e9g eset\u00e9ben, az adatelemz\u00e9s ter\u00e9n is p\u00e1r \u00e9ves lemarad\u00e1sban van a magyar szakirodalom, illetve a ford\u00edt\u00e1sok egyar\u00e1nt. \u00c9rthet\u0151 m\u00f3don, hiszen egy olyan kialakul\u00f3f\u00e9lben l\u00e9v\u0151 tudom\u00e1ny\u00e1gr\u00f3l besz\u00e9l\u00fcnk, ahol h\u00f3napr\u00f3l h\u00f3napra j\u00f6nnek az \u00faj\u00edt\u00e1sok. A HVG Kiad\u00f3nak k\u00f6sz\u00f6nhet\u0151en viszont magyar nyelven is betekint\u00e9st nyerhet\u00fcnk ebbe a vil\u00e1gba, s\u0151t, a t\u00e9m\u00e1hoz tartoz\u00f3 olyan \u00e9get\u0151 k\u00e9rd\u00e9sekbe is belemegy a k\u00f6nyv, mint az adatbizons\u00e1g vagy az online k\u00e9mked\u00e9s.<\/span><\/p>\n

Predictive Analytics (E. Siegel)<\/span><\/a><\/h3>\n

Ez az angol nyelv\u0171 kiadv\u00e1ny m\u00e1r egy kicsit nagyobb falat, mely n\u00e9hol disztopikus k\u00e9pet fest az adatelemz\u00e9s m\u00f6g\u00f6tt rejl\u0151 er\u0151kr\u0151l, de megl\u00e1t\u00e1sai kiv\u00e1l\u00f3 gondolat\u00e9breszt\u0151k\u00e9nt hatnak minden \u00e9rdekl\u0151d\u0151 sz\u00e1m\u00e1ra. Nem mai k\u00f6nyv, de szerencs\u00e9re el\u00e9rhet\u0151 egy aktualiz\u00e1lt v\u00e1ltozata is. Ami m\u00e9g \u00e9rdekesebb, hogy a szerz\u0151 sz\u00e1mos politikai t\u00e9m\u00e1ba is belemegy, valamint k\u00eds\u00e9rletet tesz megv\u00e1laszolni a nagy k\u00e9rd\u00e9st: meg tudjuk-e j\u00f3solni a j\u00f6v\u0151t az adat erej\u00e9t felhaszn\u00e1lva?<\/span><\/p>\n

Lean Analytics: Use Data to Build a Better Startup Faster (Croll \u2013 Yoskovitz)<\/span><\/a><\/h3>\n

Az egyik legh\u00edresebb t\u00e9m\u00e1ba v\u00e1g\u00f3 kiadv\u00e1ny, mely, mint ahogy a c\u00edme is el\u00e1rulja, k\u00fcl\u00f6n\u00f6sen hasznos lehet indul\u00f3 v\u00e1llalkoz\u00e1soknak. A \u201clean\u201d sorozat r\u00e9szek\u00e9nt a k\u00f6nyv c\u00e9lja nem kevesebb, mint hogy teljes k\u00e9pet adjon az analitikai alapelvekr\u0151l, ir\u00e1nyzatokr\u00f3l, mik\u00f6zben nagy figyelmet szentel a ter\u00fclethez k\u00f6t\u0151d\u0151 t\u00e9vk\u00e9pzetek \u00e9s t\u00e1rgyi t\u00e9ved\u00e9sek egy\u00e9rtelm\u0171 tiszt\u00e1z\u00e1s\u00e1ra.<\/span><\/p>\n

Az el\u0151bbi h\u00e1rom k\u00f6nyv kezd\u0151knek tal\u00e1n egy kicsit nagy falat lehet. Viszont akit \u00e9rdekel a t\u00e9ma, vagyis annak a h\u00e9tk\u00f6znapokban haszn\u00e1lata, annak aj\u00e1nljuk a kor\u00e1bbi h\u00e1romr\u00e9szes sorozatunk (<\/span>1. r\u00e9sz, Az alapok<\/span><\/a>, \u00a0<\/span>2. r\u00e9sz, Google Analytics alapok<\/span><\/a>, <\/span>3. r\u00e9sz, H\u0151t\u00e9rk\u00e9pes elemz\u00e9s<\/span><\/a>). A cikksorozatb\u00f3l kider\u00fcl, hogy mib\u0151l is lesz a \u201cv\u00e1s\u00e1rl\u00f3\u201d, illetve mi is az a konverzi\u00f3, \u00e9s hogy mik\u00e9nt seg\u00edt nek\u00fcnk mindennek a folyamatnak a meg\u00e9rt\u00e9s\u00e9ben az adatelemz\u00e9s!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

A legnagyobb szolg\u00e1ltat\u00e1sok manaps\u00e1g mind az adatr\u00f3l, illetve az adat m\u00f6g\u00f6tt rejl\u0151 felhaszn\u00e1l\u00f3r\u00f3l sz\u00f3lnak. Az emberek m\u00e1r nem fizikai v\u00e1s\u00e1rl\u00f3k, akik bes\u00e9t\u00e1lnak egy boltba, hanem sz\u00e1mok halmaz\u00e1ra reduk\u00e1l\u00f3dtak, vagyis m\u00e9gpontosabban, online szok\u00e1sok halmaz\u00e1ra. Az adatelemz\u00e9s, a big data, \u00e9s az egy\u00e9b buzzwordok ennek a sz\u00e9p \u00faj vil\u00e1gnak a t\u00f6rt\u00e9net\u00e9t mes\u00e9lik \u2013 no meg az em\u00f6g\u00f6tt […]<\/p>\n","protected":false},"author":71,"featured_media":4335,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[44,910,911,912],"class_list":["post-4333","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tippek","tag-adat","tag-adatelemzes","tag-data","tag-data-analysis"],"yoast_head":"\nKedvenc k\u00f6nyveink az adatr\u00f3l - Websupport.hu Blog<\/title>\n<meta name=\"description\" content=\"A legnagyobb szolg\u00e1ltat\u00e1sok manaps\u00e1g mind az adatr\u00f3l, illetve az adat m\u00f6g\u00f6tt rejl\u0151 felhaszn\u00e1l\u00f3r\u00f3l sz\u00f3lnak.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.websupport.hu\/blog\/2017\/09\/kedvenc-konyveink-az-adatrol\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kedvenc k\u00f6nyveink az adatr\u00f3l - 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