{"id":4935,"date":"2018-07-31T08:56:17","date_gmt":"2018-07-31T06:56:17","guid":{"rendered":"https:\/\/www.websupport.hu\/blog\/?p=4935"},"modified":"2025-03-11T21:01:55","modified_gmt":"2025-03-11T20:01:55","slug":"siker-a-google-altal-miert-fontos-a-pozicionk","status":"publish","type":"post","link":"https:\/\/www.websupport.hu\/blog\/2018\/07\/siker-a-google-altal-miert-fontos-a-pozicionk\/","title":{"rendered":"Siker a Google \u00e1ltal \u2013 Mi\u00e9rt fontos a poz\u00edci\u00f3nk?"},"content":{"rendered":"<p>Google \u2013 Szinte nincs olyan internet felhaszn\u00e1l\u00f3, aki ne ismern\u00e9, vagy haszn\u00e1ln\u00e1 napi szinten. \u00c1rulkod\u00f3 lehet az is, hogy a magyar nyelvbe is m\u00e1r \u00e1tvett\u00fck az idegen kifejez\u00e9st, \u00e9s a \u201er\u00e1guglizni valamire\u201d egy mindennapos sz\u00f3fordulatt\u00e1 n\u0151tte ki mag\u00e1t.<\/p>\n<p>Az emberek t\u00f6bbs\u00e9ge csak r\u00f6vid ideig k\u00e9pes koncentr\u00e1lni. Ugyanez a helyzet a keres\u00e9sn\u00e9l is, \u00e1ltal\u00e1ban az els\u0151 \u00f6t eredm\u00e9nyen t\u00fal semmi m\u00e1s nem \u00e9rdekli \u0151ket. A m\u00e1sodik oldalra pedig mind\u00f6ssze m\u00e1r csak a keres\u0151k 4.8%-a l\u00e1togat el. Ez\u00e9rt is nem mindegy, hogy a saj\u00e1t weboldalunk hol helyezkedik el a Google-\u00f6n. Benne vagyunk-e abban a bizonyos top 5-ben, vagy \u00e9pp, hogy k\u00edv\u00fcl es\u00fcnk a hat\u00e1ron?<\/p>\n<p>B\u00e1rmennyire is nem szeretn\u00e9nk, a keres\u0151kben elfoglalt hely\u00fcnk jelent\u0151s m\u00e9rt\u00e9kben hozz\u00e1j\u00e1rul ahhoz, hogy mennyit adunk el egy adott term\u00e9kb\u0151l, vagy szolg\u00e1ltat\u00e1sb\u00f3l.<\/p>\n<h2>Milyen a leveg\u0151 a cs\u00facson?<\/h2>\n<p>2013-ban k\u00e9sz\u00fclt egy <a href=\"https:\/\/searchenginewatch.com\/sew\/study\/2276184\/no-1-position-in-google-gets-33-of-search-traffic-study\">felm\u00e9r\u00e9s<\/a>, miszerint az els\u0151 helyet elfoglal\u00f3 weboldal az \u00f6sszes forgalom 33%-\u00e1t cs\u00e1b\u00edtja mag\u00e1hoz. Jelent\u0151sen lemaradva m\u00f6g\u00f6tte, a m\u00e1sodik hely m\u00e1r csak 18%-ot jelent, \u00e9s \u00edgy exponenci\u00e1lisan cs\u00f6kken a weboldalra l\u00e1togat\u00f3k sz\u00e1ma poz\u00edci\u00f3t\u00f3l f\u00fcgg\u0151en.<\/p>\n<p>Ha teh\u00e1t az elad\u00e1sokat n\u00e9zz\u00fck, a helyzet a k\u00f6vetkez\u0151: Tegy\u00fck fel, hogy 1 000 felhaszn\u00e1l\u00f3 keres r\u00e1 valamire, amit Te is \u00e1rulsz a weboldaladon. Ha csak minden \u00f6tvenedik l\u00e1togat\u00f3b\u00f3l lesz v\u00e1s\u00e1rl\u00f3, aki 1 000 Ft-\u00e9rt megveszi a term\u00e9ked, akkor is 16\u00a0500 Ft bev\u00e9telre tehetsz szert. Ez abban az esetben t\u00f6rt\u00e9nik, ha az els\u0151 helyen vagy list\u00e1zva a Google-\u00f6n. Viszont, ha m\u00e1r a m\u00e1sodik helyet foglalja el a weboldalad, akkor ugyan ezekkel a sz\u00e1mokkal az m\u00e1r csak 9\u00a0000 Ft bev\u00e9telt jelent. Teh\u00e1t az els\u0151 helyen szerepl\u0151 weboldal majdnem k\u00e9tszer annyi bev\u00e9telt tudhat mag\u00e1\u00e9nak, mint a m\u00e1sodik helyen l\u00e9v\u0151.<\/p>\n<h2>Mit tegy\u00fcnk, hogy el\u00e9rj\u00fcnk a cs\u00facsra?<\/h2>\n<p>B\u00e1rmi is legyen a poz\u00edci\u00f3nk jelenleg, szerencs\u00e9re k\u00f6nnyen v\u00e1ltoztathatunk rajta. A megold\u00e1s: SEO. Az angol Search Engine Optimization magyarra ford\u00edtva annyit tesz: keres\u0151kre val\u00f3 optimaliz\u00e1l\u00e1s. Ennek seg\u00edts\u00e9g\u00e9vel tudjuk mi magunk \u00e1tvenni a hatalmat a Google felett \u00e9s jobb poz\u00edci\u00f3t elfoglalni a kismilli\u00f3 keres\u00e9si eredm\u00e9ny k\u00f6z\u00f6tt.<\/p>\n<p>Ha weboldaladra m\u00e9g nem telep\u00edtett\u00e9l SEO plugin-t, akkor \u00e9rdemes beszerezned egyet. A Yoast SEO plugin-t csak aj\u00e1nlani tudjuk, ami a WordPress-szel kompatibilis. Ha elakadsz, \u00e9s nem tudod, mi az, amin sz\u00fcks\u00e9ges lenned v\u00e1ltoztatnod, a sz\u00ednk\u00f3dos b\u0151v\u00edtm\u00e9ny seg\u00edt neked. R\u00e9szletesen kiemeli, hol sz\u00fcks\u00e9ges m\u00e9g m\u00f3dos\u00edtanod, javaslatokat tesz, hogy optimaliz\u00e1lni tudd az oldalad.<\/p>\n<h3>A h\u00e1rom legfontosabb l\u00e9p\u00e9s, ami n\u00e9lk\u00fcl\u00f6zhetetlen az els\u0151 hely megszerz\u00e9s\u00e9hez:<\/h3>\n<ul>\n<li>\u00c1llap\u00edtsd meg, melyik kulcsszavakra szeretn\u00e9l megjelenni a keres\u0151ben,<\/li>\n<li>Tal\u00e1lj olyan kulcsszavakat, amik kapcsol\u00f3dnak a profilodhoz,<\/li>\n<li>Optimaliz\u00e1ld weboldalad tartalm\u00e1t!<\/li>\n<\/ul>\n<p>SEO tippek\u00e9rt olvasd el <a href=\"https:\/\/www.websupport.hu\/blog\/7-tipp-seo-barat-tartalomstrategiaert\/\">kor\u00e1bbi cikk\u00fcnket<\/a> is!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google \u2013 Szinte nincs olyan internet felhaszn\u00e1l\u00f3, aki ne ismern\u00e9, vagy haszn\u00e1ln\u00e1 napi szinten. \u00c1rulkod\u00f3 lehet az is, hogy a magyar nyelvbe is m\u00e1r \u00e1tvett\u00fck az idegen kifejez\u00e9st, \u00e9s a \u201er\u00e1guglizni valamire\u201d egy mindennapos sz\u00f3fordulatt\u00e1 n\u0151tte ki mag\u00e1t. Az emberek t\u00f6bbs\u00e9ge csak r\u00f6vid ideig k\u00e9pes koncentr\u00e1lni. Ugyanez a helyzet a keres\u00e9sn\u00e9l is, \u00e1ltal\u00e1ban az els\u0151 [&hellip;]<\/p>\n","protected":false},"author":72,"featured_media":4936,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1041,1027,39,37],"tags":[708,1042,181,1043,1044,24],"class_list":["post-4935","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-egyeb","category-fejtagitas","category-tippek","category-tech","tag-google","tag-helyzet","tag-keresooptimalizalas","tag-listazas","tag-pozicio","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Siker a Google \u00e1ltal \u2013 Mi\u00e9rt fontos a poz\u00edci\u00f3nk? - Websupport.hu Blog<\/title>\n<meta name=\"description\" content=\"Az internet felhaszn\u00e1l\u00f3k t\u00f6bbs\u00e9ge csup\u00e1n az els\u0151 n\u00e9h\u00e1ny keres\u00e9si eredm\u00e9nyt veszi figyelembe, ez\u00e9rt sem mindegy, hogy a mi weboldalunk hol helyezkedik el.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.websupport.hu\/blog\/2018\/07\/siker-a-google-altal-miert-fontos-a-pozicionk\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Siker a Google \u00e1ltal \u2013 Mi\u00e9rt fontos a poz\u00edci\u00f3nk? - Websupport.hu Blog\" \/>\n<meta property=\"og:description\" content=\"Az internet felhaszn\u00e1l\u00f3k t\u00f6bbs\u00e9ge csup\u00e1n az els\u0151 n\u00e9h\u00e1ny keres\u00e9si eredm\u00e9nyt veszi figyelembe, ez\u00e9rt sem mindegy, hogy a mi weboldalunk hol helyezkedik el.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.websupport.hu\/blog\/2018\/07\/siker-a-google-altal-miert-fontos-a-pozicionk\/\" \/>\n<meta property=\"og:site_name\" content=\"Websupport.hu Blog\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-31T06:56:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-11T20:01:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.websupport.hu\/blog\/app\/uploads\/sites\/3\/2018\/07\/Ne\u0301vtelen-terv-6.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"\u00dcr\u00f6gi R\u00e9ka\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u00dcr\u00f6gi R\u00e9ka\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 perc\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/2018\\\/07\\\/siker-a-google-altal-miert-fontos-a-pozicionk\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/2018\\\/07\\\/siker-a-google-altal-miert-fontos-a-pozicionk\\\/\"},\"author\":{\"name\":\"\u00dcr\u00f6gi R\u00e9ka\",\"@id\":\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/#\\\/schema\\\/person\\\/a2e365d7243ab0878f371262d2eec1d3\"},\"headline\":\"Siker a Google \u00e1ltal \u2013 Mi\u00e9rt fontos a poz\u00edci\u00f3nk?\",\"datePublished\":\"2018-07-31T06:56:17+00:00\",\"dateModified\":\"2025-03-11T20:01:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/2018\\\/07\\\/siker-a-google-altal-miert-fontos-a-pozicionk\\\/\"},\"wordCount\":564,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/2018\\\/07\\\/siker-a-google-altal-miert-fontos-a-pozicionk\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/app\\\/uploads\\\/sites\\\/3\\\/2018\\\/07\\\/Ne\u0301vtelen-terv-6.png\",\"keywords\":[\"google\",\"helyzet\",\"keres\u00f5optimaliz\u00e1l\u00e1s\",\"list\u00e1z\u00e1s\",\"poz\u00edci\u00f3\",\"seo\"],\"articleSection\":{\"1\":\"Fejt\u00e1g\u00edt\u00e1s\",\"2\":\"\u00d6tletek \u00e9s tippek\",\"3\":\"Tech\"},\"inLanguage\":\"hu\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/2018\\\/07\\\/siker-a-google-altal-miert-fontos-a-pozicionk\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/2018\\\/07\\\/siker-a-google-altal-miert-fontos-a-pozicionk\\\/\",\"url\":\"https:\\\/\\\/www.websupport.hu\\\/blog\\\/2018\\\/07\\\/siker-a-google-altal-miert-fontos-a-pozicionk\\\/\",\"name\":\"Siker a Google \u00e1ltal \u2013 Mi\u00e9rt fontos a poz\u00edci\u00f3nk? - 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